Strategy
Press office
Thought leadership
SEO & digital
Echo is a London-based independent brand design, innovation and sustainability agency.
TDC were appointed by Echo in 2020 to raise the profile of the agency and its key figures to showcase the high profile brands they work with and the innovative projects the company delivers; these are typically centred on sustainability, purpose and accessibility.
As part of the remit of work, TDC delivered an integrated PR programme encompassing the publicising of brand and product design projects from household names including Smarties, English Tea Shop and Rexona.
TDC also spearheaded a thought leadership approach to showcase Echo’s strategic and creative capabilities. We secured commissioned bylines and developed articles about the future of hygiene in a post-Covid world as well as concept designs for shopping bags made from crustaceans, based on behavioural economics to promote sustainability.
TDC also developed articles and PR content to support Echo’s plan to penetrate new markets, such as pharmaceuticals, which resulted in opening up new business conversations.
Other highlights include placing Echo spokespeople as panellists and speakers in key business and industry events as well as securing its managing director a regular column in Elite Business.
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