New Territory

Creative / Design Agencies
Design Innovation & Technology

Services Provided

Strategy

Press office

Thought leadership

Event management

Social media

TDC runs a strategic press office service for design consultancy New Territory to share their innovative work with the industry and communicate their unique approach and design philosophy.

This includes an ongoing thought leadership strategy to position them as experts in their field, combined with showcasing project work via press releases, social media activity and comment & speaking opportunities to raise their profile and appeal to potential new clients.

Our robust programme of communications around New Territory’s award-winning Desire Lines air travel concept and their recent interiors for Aeromexico has contributed to them winning more work in the aviation and transport design space. Recent media commentary includes New Territory’s view on the future of London’s famous Oxford Street in WIRED magazine.

More recently, TDC managed the launch of New Territory’s Interspace concept, a landmark project heralding a new era in airline seat design.

The launch received a warm reception from a large number in international media titles and helped secure New Territory numerous meetings with interested parties.

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